Football Feed for the Confederations Cup

Follow the 2017 Confederations Cup without having to leave VK. Enable a special news feed for one of the biggest football events of the year.
Read more »

World Blood Donor Day

In coordination with the DonorSearch.org service, VK launches a special project for the World Blood Donor Day.
Read more »

VK Masks

Masks in VK stories! It is a new way to amaze your friends with new effects and have fun. We launch an open platform that can be used by anyone who want to add their own mask.
Read more »

Regular Payments in Applications on vkkcom.ru

Today VK launches a new payment tool in applications — regular payments, commonly known as a subscription.
Read more »

Audios 2.0

Music is an essential part of the VK user experience. Today we are launching a completely updated service and beginning a new stage of its development.
Read more »

Streaming from Your Computer

It is our pleasure to announce that now all users and communities can stream on VK using computers, laptops and other special equipment.
Read more »

Money Transfers to Communities

VK launches a new way for communities to raise funds.
Read more »

Post View Counter

Today we introduce a new parameter: the view counter that helps track the interest a post generates as quickly as possible. This counter is conspicuously placed under each post and it shows how many users viewed this post.
Read more »

Microsoft Office Document Viewer

Sending documents over VK has become more convenient as you can now view a wider variety of Microsoft Office formats: text documents in DOC or DOCX, tables in XLS or XLSX and presentations in PPT and PPTX.
Read more »

Updated vk.cc

We have fantastic news for those who work with posts, dealing with advertising metrics or simply hate really long links.

We have overhauled vk.cc, our service for shortening links. Now it can track statistics regarding redirects and send information through the API.
Read more »

VK Masks Contest

VK launches a virtual mask creation contest for illustrators, animators and 3D artists.
Read more »

VK Charity

During the last several years, VK has made many contributions to charity. In 2010, the "Donate" button, as well as the ability to give charitable gifts, appeared in groups. We have completed several interesting side projects with the World Wide Fund for Nature (WWF) and the Downside Up fund, and regularly support charity organizations that come to us for help.
Read more »

Ads Are Back

In September 2011, the small VK Team closed the Ads section to focus on project issues with highest priority at that time. But the need for such services hasn't disappeared and our users had to place ads and search for products on other websites. It's time to fix it.
Read more »

VK Stories

Today we present Stories, a new way of sharing photos and short videos on VK with your friends without publishing them on your page. Shoot photos and videos throughout the day and they’ll be visible to your friends and followers for 24 hours after publishing in the block above the News Feed.
Read more »

VK Launches Geo Advertising

When choosing from among the many shops, beauty salons or service stations, people select those located within easy reach at places they frequently visit. Consequently, it's simpler to attract potential clients who live or work nearby as these people can quickly find the shop and become regular customers. As of today, it is possible to place geotargeted advertisements in business centers, shopping malls, the metro or train stations. 
Read more »